Top Personalization Apps in Bulgaria Q4 2024: Performance Overview

In the fourth quarter of 2024, the personalization app market in Bulgaria saw varied performance across top applications. Here's a detailed look at the trends from Sensor Tower data.

Zedge™ Wallpapers & Ringtones experienced fluctuations in its weekly revenue, peaking at around $346 in late December. Downloads surged mid-December, reaching approximately 5.8K, while active users started at 48.6K, dipping to 43.4K by the year's end.

Neon Love Theme saw a notable increase in downloads, peaking at 3.4K in the last week of December. Active users also rose, starting at 1.5K and ending at 3.2K, while revenue remained minimal with a small spike to $15 in late November.

Pink Cute Hippo Theme maintained a steady download rate, with a slight peak at 1.8K in the final week. Active users grew from 9.6K to 14.1K, indicating increased user engagement, despite no revenue generation.

Zipper Lock Screen Wallpapers saw a gradual increase in downloads, peaking at 2.1K in early December. Active users consistently increased, reaching 3.4K, with marginal revenue observed throughout the quarter.

Find Phone by Clap, Whistle faced a decline in downloads, dropping to 43 by the end of December. Active users decreased from 2.2K to 913, and revenue showed minimal activity, with small spikes at the quarter's start and mid-December.

For more detailed insights and further analysis, visit Sensor Tower.